Dubbed the ‘Loyalty Maintenance Programme’, Bugatti has announced a new service for maintaining privately-owned Veyrons.
The company claims it will help reduce maintenance expenses for owners, while keeping the fleet of supercars in top condition long after its production run ended.
The program was developed in conjunction with the Bugatti Certified program, which Bugatti says lays “the ideal foundation for a sustained increase in the value” of a Bugatti.

Bugatti head of customer service Chris Kelly says different service packages are available for customers with different requirements.
“Our customers use their Bugattis in very individual ways,” Kelly says.

“This means that individual customers have very different expectations of service.
“We can now meet these expectations much more effectively, in line with our customers’ wishes.”

“Our quality program has been significantly enhanced by the Loyalty Maintenance Program,” Utzeri says.
“This means that our customer support has reached the high level of individualisation that customers already learned to know and appreciate when they purchased their Bugatti.
“No other brand is as near to the customer as Bugatti – and that applies to the whole duration of ownership.”

“The combination of a confirmed vehicle history, the Bugatti Certified warranty and individual support by Bugatti Customer Service makes the difference for Veyron owners and is more than just a seal of approval,” says Utzeri.
“We are committed to providing our customers with a 360° ownership experience that is unique in the automotive world.”