The world’s fastest quarter-mile production car will cost $84,995 USD.
That may seem like a lot of money to pay for a Dodge, especially considering that turns into $113,900 here in Oz. Not that we’ll likely see any of them.
But to take the 2018 Dodge Challenger Demon to its maximum you need the Demon Crate, a pack which allows all 626kW/1043Nm to be unleashed, buyers need only hand over an extra dollar.
“The Demon Crate and the performance parts it holds are valued at $6,140, but Challenger SRT Demon owners can buy the entire package for $1.”
The interesting move to make the main extras – also including the front passenger seat, rear seat, and trunk carpet – all cost $1, is down to Dodge wanting to maintain the value in purchasing one.
“Eighty-five thousand dollars is not just a number in a business case to Dodge; we know it's a lot of money and a significant up-charge over a Challenger Hellcat,” says FCA North America passenger cars boss Tim Kuniskis.
“We worked very hard to build as much value into the Challenger SRT Demon as possible – features, performance and exclusivity that simply can't be duplicated with a goal of maintaining, and possibly even growing, as much future value as possible.”
Of course, there’s a list of far more expensive extras, though we’re not sure many customers will go for the $5000 sunroof. Red seat belts for $195 are a more likely pick up.
In the US autumn, or our fall, the 3300 Demons will start rolling out of dealerships. Be ready for some crazy dragstrip videos.
COMMENTS