2024 Peugeot E-308 revealed: Australia confirmed, E-Expert too

February 2024: Electric Peugeot 308 and E-Expert van confirmed for Australia

Peugeot's small and all-electric E-308 is on its way to Australia, the company has confirmed, along with the E-Expert electric van.

Peugeot E-308

The new small EV, cousin to the regular 308 that launched here in late 2022, will go on sale in the second half of 2024.

It will join the small E-2008 electric SUV that arrived last year, and the smaller E-208 hatch due here sometime this year.

Pricing and details are still to be revealed, but the existing range and available rivals provide some clues: The E-2008 is priced from $59,990, and the E-208 will likely slot into the low $50k range, so as to not stray too far from the related Fiat 500e (both brands are part of Stellantis).

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The E-308, however, will likely be far more expensive.

The existing 308 GT Sport PHEV (plug-in hybrid EV) is already priced from $64,990 plus on-road costs, so – short of a major pricing spec and pricing shuffle – the E-308 will surely enter from upwards of $70,000.

In that category, the E-308 will come up against compelling options like Tesla's Model Y, the Kia EV6, Hyundai Ioniq 5, Polestar 2 and Volvo XC40 Recharge. We'll have to wait and see how that works out for Peugeot.

The brand is now taking expressions of interest for the E-308 in Australia – let us know in the comments below if you'd be keen at that price point.

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Peugeot E-Expert

The new Peugeot E-Expert is also bound for Australia, where it'll take on the likes of Ford's E-Transit Custom, the LDV eDeliver 7 and the Mercedes-Benz E-Vito.

The E-Expert brings a refreshed look for the Expert, although it's unclear when a new-look diesel will reach Australia.

As for pricing, the diesel Expert Pro Short (wheelbase) currently sits at $47,990 before on-road costs, while the impressive LDV eDeliver 7 is priced from $59,990.

Given its premium stature, Peugeot's E-Expert – which claims a driving range of up to 350km in its current Euro-market form – could start closer to the $90k region occupied by the E-Vito.

With the smaller E-Partner priced from $59,990, we can likely expert the E-Expert to come no cheaper than $70,000.

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September 2022: Peugeot E-308 revealed

Jordan Hickey

An electric version of the 2023 Peugeot 308 hatch and wagon has been revealed – and it could join the petrol and plug-in hybrid line-up in Australia.

While the Peugeot e-308 has yet to be officially locked in, Peugeot Australia managing director Kate Gillis said it was under consideration.

“The global reveal of a full battery-electric 308 is exciting, and we can confirm the e-308 is under evaluation for the Australian market as part of our electrification journey”.

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It will be available in hatch and wagon form, with availability in Europe from mid-2023.

Under the body, the e-308 features a 54kWh lithium-ion battery pack (51kWh usable) using a nickel manganese cobalt (NMC) chemistry, with a 400-volt charging architecture.

The front-mounted electric motor has peak outputs of 115kW and 260Nm. Other technical specifications, such as a 0-100km/h time and a top speed, haven’t been announced.

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Drivers can select between eco, normal, sport and brake drive modes, with the latter increasing the level of brake regeneration.

It will charge from 20 to 80 per cent in less than 25 minutes at a 100kW direct current (DC) public charger, while it sports an onboard three-phase charger supporting an alternating current (AC) charge up to 11kW.

Final driving range figures are yet to be confirmed, but Peugeot claims the e-308 can travel more than 400 kilometres between charges.

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Peugeot says the e-308 has a class-leading efficiency of 12.7kWh/100km compared with all “electric vehicles in the C segment”, assisted by a set of aerodynamic 18-inch alloy wheels, low-resistance tyres and the lightweight EMP2 platform.

This includes the Hyundai Kona Electric (13.1kWh), Tesla Model 3 (13.4kWh), Volkswagen ID.3 (14.9kWh) and Kia Niro (16.2kWh).

Entry-level Allure and flagship GT trim levels will be offered globally, with market-specific pricing still to be announced.

Locally, the Peugeot 308 range will be available in two GT trims – GT and GT Premium – while the plug-in hybrid (PHEV) is limited to a unique GT Sport grade. We’d expect a similar move for the e-308, should it arrive in Australia.

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A MyPeugeot application is available overseas, allowing drivers to schedule charging or remotely pre-condition the cabin.

Apart from the electric components, the e-308 is identical to the regular 308, which is set to arrive in Australia during the fourth quarter of 2022 (October to December inclusive), followed by the GT Sport PHEV in early 2023.

As such, the interior and exterior remain the same, with highlights including; a 10-inch infotainment screen, 10-inch digital instrument cluster, wireless phone charging, USB-C ports, and a full suite of active safety technology, such as autonomous emergency braking and lane-keep assist.