2025 Lotus Eletre – pricing for electric SUV slashed by up to $50,000

Lotus Cars Australia has slashed the price of its upcoming Eletre electric SUV by up to nearly $50,000.

The British sports car brand's first sports utility vehicle and first electric car now starts from $189,990, a reduction of $49,000 on the entry model's original price.

For the mid-range Eletre S, the price drops by $39,010 to $269,000 and the flagship makes a $35,010 shift downwards to $279,990. All prices are RRPs before on-road charges are added.

Standard equipment has also been increased, with the mid-range Eletre S benefiting most from the changes.

The Eletre S will now receive a glass roof, comfort seat pack (5 seat), and ‘Akoya White’ paint as standard for MY25 cars onwards.

Although standard equipment has generally increased across the 2025 Eletre range, the formerly standard LiDAR hardware has been removed from the standard build for MY25 cars onwards and will now be included within a Highway Assist Pack option.

According to Lotus Cars Australia, Australian consumers placed little value in the inclusion of the LiDAR hardware owing to doubt over the ability to use autonomous driving functions anytime in the near future.

Eletre S and Eletre R production commenced in April with MY24 cars due to ship in May for an expected arrival in Australian towards the end of June 2024. The MY25 price revision will be applied to customer cars already built.

Production of the entry-level Eletre, previously scheduled to commence in 2025, has been brought forward to Q3 2024. Base Eletres ordered now may arrive on Australian shores this year.

Australian customers will soon be able to configure their vehicle and place a refundable reservation deposit to secure a slot in the build queue on the Lotus Cars Australia website (https://www.lotuscars.com/en-AU).

Australia will not be adopting the factory-direct to consumer sales model (aka agency).

Customers who order online will be contacted by their local Lotus retailer, who will help them complete their order and make submission to the factory via Lotus Cars Australia.

More traditional, walk-in showroom based configuration and ordering is still supported across the Australian network of Lotus Retailers (Adelaide, Brisbane, Melbourne, Perth and Sydney).