REMEMBER how Hyundai said it wanted to build a Ferrari-fighting halo model for its Genesis brand?

The first hint of how that will come about has dropped today, with the Korean brand revealing the Genesis Essentia Concept.

Dripping in carbonfibre and heavy with form, the all-electric high-performance concept car was created as an object of desire, “sparking passion and inspiration”, Genesis global head Manfred Fitzgerald said.

“This is what the Genesis Essentia Concept is all about, and we are thrilled to introduce our interpretation of an all-electric, two-door Gran Turismo here in New York.”

“Essentia is the brand’s initial concept for a true GT car and challenges the status quo as the ultimate manifestation of Genesis design and engineering,” the company said in a statement.

“As a capable, thrilling sports car designed to counter the complexities of a modern lifestyle, Essentia offers serenity, clarity, and beauty.”

Behind it, a transparent panel reveals the carbonfibre chassis, and displays the Formula 1-style inboard shock absorbers that allow the bonnet to sit low to the ground – the whole concept car sits less than 1.3 metres tall.

“The interior of Essentia utilises a mixed-material approach influenced by high fashion and classic color combinations,” Genesis said. “Cognac leather seats with herringbone quilting envelops the driver and passengers in true cockpit fashion. A slim center console covered in Oxford Blue leather bisects the cabin. Blue velvet covers the roof and its pillars.

The centrepiece of the dash is an 8.0-inch colour screen, navigated via a large knurled dial. Outside, sensors that can recognise a face or fingerprint replace exterior door handles.

The batteries used to power the electric motors are hidden in a transmission tunnel that runs along the Essentia’s spine. No details are given of the type of motors used, although Genesis claims they are powerful enough to launch the concept from 0-97km/h in less than three seconds.

The Essentia follows on from the GV80 concept revealed at last year’s New York Motor Show, which hints at the very different path the brand’s SUV offerings are likely to turn down.

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