TESLA CEO Elon Musk has released the second installment of his master plan in the form of a blog entry on the firm’s website.

Master Plan, Part Deux, as it’s titled, comes almost 10 years after his initial vision was released in the same fashion, and reveals ambitious plans which will see the introduction of a ute, an all-new compact SUV, a foray into the truck and bus industry and even the notion of profiting from hiring out its customers’ unused cars.

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In the first six months of 2016, Australians purchased over 9000 more two- and four-wheeled drive utes than in the same period 12 months ago, while the lucrative SUV market also experienced significant growth.

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Also contained in Master Plan, Part Deux is perhaps the most ambitious part of Musk’s vision. In a sub-heading titled Sharing, Musk expounds his support for the concept of car-sharing – allowing others to use your self-driving car and generate income while you’re not using it through the introduction of a Tesla shared fleet. While the idea was sold as one which has the potential to reduce the overall cost of Tesla ownership, it could be seen by cynics a cleverly hatched strategy by the company to extract even more money from Tesla owners who’ve endured the myriad of issues the company has suffered in its fledgling years.

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