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Tesla details data privacy policy

As new cars become akin to ‘computers on wheels’, Tesla is outlining what data it collects and where it’s stored

2023 Tesla Model Y SUV COTY 230131 N Jacobs WHLS COTY 29
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Snapshot

  • Tesla outlines data privacy policy for its high-tech electric vehicles
  • Emphasises most data is stored and processed locally, some anonymised
  • Pervasive data harvesting a growing issue in auto industry

Tesla is attempting to allay emerging concerns over privacy as its cars become more technology-laden with cameras, sensors and software algorithms.

The American electric vehicle company outlined its commitment to data privacy and protections that “go beyond industry standards” with the launch of a new webpage and support site.

It promises never to sell or rent owner data to third-party companies, only review anonymised data collected from its vehicles, and process data locally in the vehicle.

By default, the data generated from driving and ‘Autopilot’ safety assistance systems is not linked to the owner (unless a 'safety event is detected'), Tesla can’t monitor the vehicle location, and Sentry mode and dash cam features are opt-in rather than being stored on Tesla servers.

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What data does Tesla collect and where does it go?

Similar to most modern new cars, the Tesla Model 3, Model Y, Model S, and Model X contain all-round exterior cameras (plus an interior camera for the latest models), microphones, battery-management algorithms, and are internet-connected to allow touchscreen, smartphone app, and over-the-air software update functionality.

Tesla owners can adjust the privacy settings, request a copy of the data, and review the privacy notice within the vehicle touchscreen or via their Tesla account.

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Tesla data privacy policy

Locally processed in-vehicleShared with Tesla, but anonymisedShared with Tesla and associated with owner account
Sentry mode camera recordingsYesNoNo
Dash cam recordingsYesNoNo
Cabin camera dataYesOpt-in – via data sharing settingYes – if Full Self-Driving beta enabled and “safety critical event occurs”
Autopilot camera recordingsYesOpt-in – via data sharing settingYes – in the occurrence of a “safety critical event only”
Location dataYesOpt-in – via data sharing settingYes – in the occurrence of a “safety critical event only”
SpeedYesYes – for “fleet analysis and improvement”Yes – in the occurrence of a “safety critical event only”
Voice commandsYesNoNo
Browsing historyYesNoNo
OdometerYesYes – for “fleet analysis and improvement”Yes – last known value only for warranty calculation
Charging dataYesYes – if third-party charging network used onlyYes – if Tesla Supercharger network used only
Touchscreen interactionsYesYesNo

In-car data privacy harvesting is emerging as an issue in the automotive industry, with Federal Liberal Senator James Paterson claiming all Chinese car brands are required by the Chinese Government to covertly assist intelligence agencies, according to Sky News Australia.

BYD Atto 3 owners recently uncovered a bug which allowed anyone to dial the SIM card number from a smartphone to listen into the EV’s cabin without any notification appearing on the touchscreen. The issue has since been rectified.

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The Volkswagen Group, Ford, General Motors and Toyota have all previously raised concerns via Reuters, Motor Trend and Motor1 for adopting Apple CarPlay and Android Auto smartphone projection systems as sharing too much data with the tech giants.

Both Toyota and Porsche have been reluctant to implement Google’s Android Auto in particular due to privacy concerns, but have now conceded.


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