Subaru
Subaru is a tremendously significant Japanese car maker, born from Fuji Heavy Industries. Originally an Aircraft Research Lab, founded in 1915, FHI was conceived in the mid-50s after a merger took place between various companies that specialised in chassis and engine manufacturing, as well as coachbuilding.
Subaru – named after the Japanese name for the Pleiades star cluster – built its first car, the Subaru 1500, in 1954.
Some of Subaru’s most popular models include off-roading icons such as the Subaru XV, Outback and performance cars like the notorious Subaru WRX.
News
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News2026 Subaru Outback bids goodbye to the wagon at New York Auto Show
The new seventh-generation 2026 Subaru Outback has been revealed at the New York Auto Show with more SUV styling than ever before.
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News2025 Subaru WRX: details revealed of new range’s updated tech and features
More information on the 2025 update to the iconic Subaru WRX sports sedan has been released, including the brand’s first digital driver’s display.
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News2025 Subaru Forester line-up revealed at Melbourne Motor Show debut
Subaru announces trim and equipment levels for the new generation Forester mid-size SUV ahead of its reveal at the Melbourne Motor Show.
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NewsSubaru reveals WRX tS spec B price before Aussie arrival
WRX tS spec B available to order now ahead of April deliveries priced from $61,490 plus on-road costs.
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NewsSubaru teases ‘harder’ addition to WRX range
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NewsNew Medium SUVs coming to Australia in 2025
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NewsNew Subaru models coming: Forester, new Strong Hybrid system, and more
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NewsSubaru’s new hybrid Forester – and when we’ll see it in Australia
About Subaru
Subaru is a tremendously significant Japanese car maker, born from Fuji Heavy Industries. Originally an Aircraft Research Lab, founded in 1915, FHI was conceived in the mid-50s after a merger took place between various companies who specialised in chassis and engine manufacturing, as well as coachbuilding.
Subaru – named after the Japanese name for the Pleiades star cluster – built its first car, the Subaru 1500, in 1954. Just 20 were produced, however, due to various supply issues.
Those early years were punctuated by such vehicles as the Subaru 360 (1958), the Sambar (1961), and the 1000 (1965) that introduced Subaru’s signature boxer engine.
Subaru began importing vehicles to Australia in 1973, and celebrates 50 years in Australia in 2023. Nameplates like Outback and Liberty have long been a mainstay of Australian roads and families alike, and the brand earned rafts of car enthusiast followers with its giant-killing WRX and its years of World Rally Championship involvement.
The current Subaru range in Australia comprises XV, Forester and Outback SUVs, WRX sports sedan, and the BRZ sports coupe. Of pertinence is the incoming Subaru Solterra, due locally in 2023, as the brand’s first dedicated electric vehicle (which shares its underpinnings with the incoming Toyota BZ4X).
All new Subarus are covered by a five-year/unlimited-km warranty – unless the vehicle is used for commercial/business purposes, in which case the warranty period is five-years/150,000kms – whichever comes first.