Subaru to reveal new WRX on September 10

UPDATE, August 25: Subaru USA has confirmed a reveal date for the new WRX – locking in September 10 to unveil its fifth-generation hero car.

After its initial debut date was delayed, Subaru will take the covers off the new-look sedan at 11pm AEST on the 10th, launching the first new WRX since the nameplate broke away from the Impreza model line-up in 2014.

Although Subaru held the design of the WRX close to its chest in the lead-up to the now-cancelled New York International Auto Show, a series of teaser videos on the brand's US website have all but revealed the look of the vehicle – featuring guard liners, a lip spoiler and the iconic bonnet scoop.

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The story to here

AUGUST 17: The cancellation of the New York International Auto Show (NYIAS) has thrown a spanner into the works for Subaru, forcing the Japanese manufacturer to delay the reveal of its new WRX.

Set to be unveiled at this coming weekend's NYIAS before the event's cancellation due to the pandemic, Carscoops reports the brand doesn't have any current plans to reschedule the WRX launch, delaying the public debut of the fifth-gen sedan.

"We have not confirmed when information about WRX or the next [Forester] Wilderness model will be released due to the cancellation of [the New York International Auto Show]", a Subaru USA spokesperson told Carscoops.

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Image from Carscoops

Subaru's Australian arm echoed the sentiments of the American division, with a spokesperson telling Motor it does not have any knowledge of a rescheduled date or a new location for the WRX's reveal.

"As of today, [Subaru] can confirm the unveiling will definitely not take place this week.

"We're still awaiting confirmation of revised timing from the factory in Japan but early 2022 is still the target for local launch."

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Image from Carscoops

The new WRX will be the fifth-generation to be put into production and the second since it became a standalone nameplate, having acted as the performance variant for the Impreza from its debut in 1994 until 2014.

Subaru Australia recently celebrated 50,000 WRX sales locally with the high-performance STi variant surpassing 10,000 sales last year.

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Image from Carscoops